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A New Era for AiMM & Co — Our Rebrand, Our Vision

Since 2007, we’ve proudly built a reputation for delivering bespoke display solutions for some of the world’s most iconic retail brands. What began as Aleyshopfitting — founded by Martyn Aley and Adrian Tomlin — has evolved into AiMM & Co: a redefined name with a renewed mission.

From Past to Present

Originally operating from a 4,500 ft² site in Peckleton, we earned early recognition through premium projects for brands like Coty Group and Estée Lauder Companies. Our growth led to a larger facility in Wigston, enabling us to take on even more ambitious projects, including Chanel and Dior. After the loss of co-founder Adrian, Martyn brought together a new leadership team — Mark Wagstaff, Ian Sharpe, and Adam Cooper — and the foundation of AiMM & Co was set.

Why the Rebrand?

The name AiMM & Co reflects the people who drive our vision: Adam, Ian, Martyn, and Mark. More than a name, it signals our commitment to innovation, precision, and delivering beyond expectations. It unites our capabilities across Aleyshopfitting Ltd, AIMM Developments, and AIMM Property Ltd under one powerful brand.

A New Website, Built to Inspire

Our new website marks a step forward — a fresh, dynamic platform designed to showcase:

  • Our latest work with premium and global retail clients
  • Full project case studies, outlining the scope, process, and outcomes
  • In-house capabilities in joinery, CNC, painting, and metalwork
  • Our story, values, and team
  • New blogs designed to educate, excite, and inspire

Whether you’re a client, supplier, or someone interested in high-quality design and fabrication — there’s now a place to explore what makes AiMM & Co different.

Fresh Content, New Conversations

This blog is the first of many. We’ll be sharing industry trends, behind-the-scenes content, insights for retailers and designers, and even inspiration for those creating spaces at home. Expect to see:

  • Expert insights on retail fitouts and rollout strategies
  • Innovations in materials, lighting, and build techniques
  • Q&A with our team and partners

Why Work With Us?

We’re proud of what we’ve built — and who we build it for. From flagship stores to high-end brand activations, our team delivers spaces that perform. We’re precise, fast, and trusted by brands you know.

FAQs:

1. What does AiMM & Co stand for?
It represents the initials of our leadership team — Adam, Ian, Martyn, and Mark — the people behind our precision.

2. Can I view your past projects online?
Yes, our new website showcases full case studies, images, and scope for many recent installations.

3. Do you offer fully managed services?
Absolutely. From design and drawings to manufacture and installation, we manage every step in-house.

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